For owners whose website “looks fine” · AI-Readiness Audit · $97 one-time
Your website looks fine. Here are 7 reasons AI assistants still can’t read it.
More and more people don’t search the way they used to. They ask an AI assistant — Grok, Muse, ChatGPT, Google AI — to find a business, compare the options, and book the appointment. That assistant doesn’t see your website the way a person does. It reads it. And a site that looks perfect to a person can say almost nothing to a machine.
If the assistant can’t read your site, it can’t recommend you. It recommends the business down the road whose site it could read — at the exact moment your customer was ready to buy.
Score my website — $97 AuditOne-time payment. Full report, every gap, plain English. Methodology published below.
First, the proof: we looked fine, too
None of those sites were broken. All of them were losing the AI conversation. That’s the whole point of this list.
The 7 reasons
Reason 1 · Worth 20 of 100 points
Your site may be turning the bots away at the door
A small settings file (robots.txt) tells visiting software what it may and may not read. Many sites block AI crawlers by accident — a default setting, an old plugin, a box someone ticked years ago. A person never notices. An assistant politely leaves, and never mentions you to anyone.
Reason 2 · Worth 20 of 100 points
You’re missing the two files that speak the assistants’ language
AI assistants look for two plain files — /llms.txt and /agent.json — that introduce your business in a form built for them: who you are, what you do, where you are, how to reach you. Most local business sites don’t have them at all. That’s up to 20 points gone before the assistant reads a single word of your homepage.
Reason 3 · Worth 25 of 100 points — the biggest category
Your basic facts aren’t written anywhere a machine can trust
Your name, address, phone, hours, and services are on your site — as pictures, stylized text, or scattered paragraphs. People piece it together. Software won’t guess. If your facts aren’t in structured, machine-readable form, the assistant can’t verify you — and an assistant that can’t verify a business doesn’t recommend it.
Reason 4 · Worth 20 of 100 points
Even if it reads you, it can’t hand you the customer
Reading is only half the job. The assistant needs a clean way to act: a tap-to-call number it can pass on, an email link, a form or booking path that works without a human hunting for it. If the next step is “find the contact page and squint,” the assistant picks the competitor whose next step was one tap.
Reason 5 · Worth 15 of 100 points
When your link gets shared, it may look broken
When an assistant or a customer shares your link — in a chat, a text, a social post — preview tags decide what shows up: your name and a real description, or a blank box and a generic title. A blank box looks like a business that isn’t really there. People and assistants both move on.
Reason 6 · The positioning problem
“Looks fine” was the old test. It isn’t the test anymore.
For twenty years a website had one audience: people. Now it has two. Your site can pass the human test — nice photos, nice colors, loads fast — and fail the machine test completely, and nothing about how it looks will warn you. The only way to know is to score it the way the assistants read it. That score has a published rubric, and it’s the audit below.
Reason 7 · Nobody re-checks
Sites drift — and nobody tells the owner
An update changes a setting. A page gets renamed. A form breaks. Your score quietly drops and stays dropped, because nothing monitors it. That’s why our scoring comes with free rechecks, any time: fix something, ask, and we re-run your score. And the score we show you is the score we publish — no private “better” number.
What the $97 Audit gives you
- Your score out of 100, category by category — crawler treatment (20), machine-readable facts (25), agent ID files (20), contact actions (20), sharing readiness (15)
- Every gap, in plain English — what it is, what it costs you, and what the fix is
- A priority fix list, in the order worth doing them
- A done-for-you upgrade of your directory listing — your photos, corrected details, better links
- A 30-day spotlight for your business in your city on that directory
The full rubric is published — read exactly how you’ll be scored before you pay anything: cedservice.com/audit-methodology. Full audit details: cedservice.com/audit.
One-time. No subscription. If your site scores well, your report says so — with the same published score.
The objections we hear
“But I paid good money for this website.”
Most owners did — and most got exactly what they paid for: a site built for people. The AI audience is new. A low score doesn’t mean you were cheated; it means the test changed after your site was built.
“My customers come from referrals.”
Referrals still work — for people who already know your name. The customers you’re missing are the ones who just moved here, or whose regular shop closed, asking an assistant “who should I call?” That assistant has never heard your referral.
“Can’t I just fix it myself?”
Yes. Every gap in the report comes with what the fix is. If you’d rather not, the $197 Fix-It implements every gap and includes the before/after re-audit — but that’s a later choice. The audit stands on its own.
“What if I score in the 90s?”
Then for $97 you bought certainty: a published-rubric report that says so, and the short list of what keeps you there. Most sites don’t. Ours didn’t.
Questions first? Call (864) 999-4430